![The Rise of Immersive Consumer Spaces](https://www.lifewire.com/thmb/hPIEPKv0WCrjrnqnmBCEGl_9xL0=/400x300/filters:no_upscale():max_bytes(150000):strip_icc()/GettyImages-753288297-5aefb99104d1cf0037f39fe9.jpg)
The Rise of Immersive Consumer Spaces
![](/images/site-logo.png)
The Rise of Immersive Consumer Spaces
The development and application of VR shopping
Benjamin Arango
Mar 27, 2024• Proven solutions
A new and emerging trend today in the online shopping marketplace is to utilize Virtual Reality systems to build virtual stores. Retailers are initiating this virtual reality experienced by using focus groups to take customers on various shop along experiences. These shop along experiences involve the use of a guide where the shoppers are all going around and experiencing the same store at the same time. Through this focus group testing retailers are fine-tuning what makes a good online store and a good VR experience for retail shopping.
The Development of VR shopping
Although VR shopping is still very much in its infancy, this could become one of the more popular ways to shop online. With the rising VR devices as well as the data that retailers are gathering through VR shopping experiences, the process is mutually beneficial. The annual revenue for headsets and VR devices is set to grow over the course of 2016 considerably. Many technology theorists have also speculated that the annual revenue generated by VR devices should grow to 30 billion by the year of 2020. This is a huge boost from a market that is currently sitting at less than $1 billion per year in investment.
For the future of buying clothing online, retailers could have a huge advantage. Never before has there been a system in which a 3D rendering of a fashion item is created for users to view from every side. This type of individual shopping experience could lead to more satisfied customers as well as an ability to showcase detailed fashion items with their 3D rendered online counterparts. As work is completed in VR tech and user integration, there could eventually come a day where users can eventually start trying on their clothing in virtual-reality online. This would help with a number of issues of fit and function with online clothing retailers.
The application use scenarios of VR shopping
In its current form there are a number of big scenarios where VR shopping can deliver a huge advantage over a traditional online shopping experience:
- Presenting the brand
The full branding for a company would be in place from the marketing signs, music, image of the store and more. A VR experience gives a retailer more flexibility for creating an experience that’s unique and on brand without having to spend countless dollars improving a physical space. Updating brand marketing can be done with simple patches for cost savings.
- Buying large investment items
Customers can inspect items like furniture and clothing from every potential angle ensuring it is to their specifications reducing the cost of returns and improving satisfaction.
- Trying on Clothes/Makeup
Customers can have real ideas of what an item will look like and if it will fit a 3-D rendering of their body before they purchase. Makeup simulations and clothing simulations will show customers just how items fit without having to go to a retail location to try them on.
Overall the future of VR looks very bright and with VR shopping experiences as a potential revolution that arises as part of VR, we could soon be living in a world where going to the mall means putting on a headset.
Benjamin Arango
Benjamin Arango is a writer and a lover of all things video.
Follow @Benjamin Arango
Benjamin Arango
Mar 27, 2024• Proven solutions
A new and emerging trend today in the online shopping marketplace is to utilize Virtual Reality systems to build virtual stores. Retailers are initiating this virtual reality experienced by using focus groups to take customers on various shop along experiences. These shop along experiences involve the use of a guide where the shoppers are all going around and experiencing the same store at the same time. Through this focus group testing retailers are fine-tuning what makes a good online store and a good VR experience for retail shopping.
The Development of VR shopping
Although VR shopping is still very much in its infancy, this could become one of the more popular ways to shop online. With the rising VR devices as well as the data that retailers are gathering through VR shopping experiences, the process is mutually beneficial. The annual revenue for headsets and VR devices is set to grow over the course of 2016 considerably. Many technology theorists have also speculated that the annual revenue generated by VR devices should grow to 30 billion by the year of 2020. This is a huge boost from a market that is currently sitting at less than $1 billion per year in investment.
For the future of buying clothing online, retailers could have a huge advantage. Never before has there been a system in which a 3D rendering of a fashion item is created for users to view from every side. This type of individual shopping experience could lead to more satisfied customers as well as an ability to showcase detailed fashion items with their 3D rendered online counterparts. As work is completed in VR tech and user integration, there could eventually come a day where users can eventually start trying on their clothing in virtual-reality online. This would help with a number of issues of fit and function with online clothing retailers.
The application use scenarios of VR shopping
In its current form there are a number of big scenarios where VR shopping can deliver a huge advantage over a traditional online shopping experience:
- Presenting the brand
The full branding for a company would be in place from the marketing signs, music, image of the store and more. A VR experience gives a retailer more flexibility for creating an experience that’s unique and on brand without having to spend countless dollars improving a physical space. Updating brand marketing can be done with simple patches for cost savings.
- Buying large investment items
Customers can inspect items like furniture and clothing from every potential angle ensuring it is to their specifications reducing the cost of returns and improving satisfaction.
- Trying on Clothes/Makeup
Customers can have real ideas of what an item will look like and if it will fit a 3-D rendering of their body before they purchase. Makeup simulations and clothing simulations will show customers just how items fit without having to go to a retail location to try them on.
Overall the future of VR looks very bright and with VR shopping experiences as a potential revolution that arises as part of VR, we could soon be living in a world where going to the mall means putting on a headset.
Benjamin Arango
Benjamin Arango is a writer and a lover of all things video.
Follow @Benjamin Arango
Benjamin Arango
Mar 27, 2024• Proven solutions
A new and emerging trend today in the online shopping marketplace is to utilize Virtual Reality systems to build virtual stores. Retailers are initiating this virtual reality experienced by using focus groups to take customers on various shop along experiences. These shop along experiences involve the use of a guide where the shoppers are all going around and experiencing the same store at the same time. Through this focus group testing retailers are fine-tuning what makes a good online store and a good VR experience for retail shopping.
The Development of VR shopping
Although VR shopping is still very much in its infancy, this could become one of the more popular ways to shop online. With the rising VR devices as well as the data that retailers are gathering through VR shopping experiences, the process is mutually beneficial. The annual revenue for headsets and VR devices is set to grow over the course of 2016 considerably. Many technology theorists have also speculated that the annual revenue generated by VR devices should grow to 30 billion by the year of 2020. This is a huge boost from a market that is currently sitting at less than $1 billion per year in investment.
For the future of buying clothing online, retailers could have a huge advantage. Never before has there been a system in which a 3D rendering of a fashion item is created for users to view from every side. This type of individual shopping experience could lead to more satisfied customers as well as an ability to showcase detailed fashion items with their 3D rendered online counterparts. As work is completed in VR tech and user integration, there could eventually come a day where users can eventually start trying on their clothing in virtual-reality online. This would help with a number of issues of fit and function with online clothing retailers.
The application use scenarios of VR shopping
In its current form there are a number of big scenarios where VR shopping can deliver a huge advantage over a traditional online shopping experience:
- Presenting the brand
The full branding for a company would be in place from the marketing signs, music, image of the store and more. A VR experience gives a retailer more flexibility for creating an experience that’s unique and on brand without having to spend countless dollars improving a physical space. Updating brand marketing can be done with simple patches for cost savings.
- Buying large investment items
Customers can inspect items like furniture and clothing from every potential angle ensuring it is to their specifications reducing the cost of returns and improving satisfaction.
- Trying on Clothes/Makeup
Customers can have real ideas of what an item will look like and if it will fit a 3-D rendering of their body before they purchase. Makeup simulations and clothing simulations will show customers just how items fit without having to go to a retail location to try them on.
Overall the future of VR looks very bright and with VR shopping experiences as a potential revolution that arises as part of VR, we could soon be living in a world where going to the mall means putting on a headset.
Benjamin Arango
Benjamin Arango is a writer and a lover of all things video.
Follow @Benjamin Arango
Benjamin Arango
Mar 27, 2024• Proven solutions
A new and emerging trend today in the online shopping marketplace is to utilize Virtual Reality systems to build virtual stores. Retailers are initiating this virtual reality experienced by using focus groups to take customers on various shop along experiences. These shop along experiences involve the use of a guide where the shoppers are all going around and experiencing the same store at the same time. Through this focus group testing retailers are fine-tuning what makes a good online store and a good VR experience for retail shopping.
The Development of VR shopping
Although VR shopping is still very much in its infancy, this could become one of the more popular ways to shop online. With the rising VR devices as well as the data that retailers are gathering through VR shopping experiences, the process is mutually beneficial. The annual revenue for headsets and VR devices is set to grow over the course of 2016 considerably. Many technology theorists have also speculated that the annual revenue generated by VR devices should grow to 30 billion by the year of 2020. This is a huge boost from a market that is currently sitting at less than $1 billion per year in investment.
For the future of buying clothing online, retailers could have a huge advantage. Never before has there been a system in which a 3D rendering of a fashion item is created for users to view from every side. This type of individual shopping experience could lead to more satisfied customers as well as an ability to showcase detailed fashion items with their 3D rendered online counterparts. As work is completed in VR tech and user integration, there could eventually come a day where users can eventually start trying on their clothing in virtual-reality online. This would help with a number of issues of fit and function with online clothing retailers.
The application use scenarios of VR shopping
In its current form there are a number of big scenarios where VR shopping can deliver a huge advantage over a traditional online shopping experience:
- Presenting the brand
The full branding for a company would be in place from the marketing signs, music, image of the store and more. A VR experience gives a retailer more flexibility for creating an experience that’s unique and on brand without having to spend countless dollars improving a physical space. Updating brand marketing can be done with simple patches for cost savings.
- Buying large investment items
Customers can inspect items like furniture and clothing from every potential angle ensuring it is to their specifications reducing the cost of returns and improving satisfaction.
- Trying on Clothes/Makeup
Customers can have real ideas of what an item will look like and if it will fit a 3-D rendering of their body before they purchase. Makeup simulations and clothing simulations will show customers just how items fit without having to go to a retail location to try them on.
Overall the future of VR looks very bright and with VR shopping experiences as a potential revolution that arises as part of VR, we could soon be living in a world where going to the mall means putting on a headset.
Benjamin Arango
Benjamin Arango is a writer and a lover of all things video.
Follow @Benjamin Arango
Also read:
- [Updated] Building Profitable Collaborations with Brands on Youtube
- 2024 Approved Brilliance on Screen An Examination of HP’s 4K Z32X
- [New] Closer Inspection Pro Tips for Pixelated Play
- Mastering PC/Mobile Video Filter Techniques
- [New] A Step-by-Step Guide to Rewind a Livestream with These Ten Approaches
- 2024 Approved Best Gopro Tools for Deep-Sea Cinematography
- 2024 Approved Comprehensive Guide to Recording & Embedding Audio (PowerPoint)
- Crafting a Combined Video Narrative on iPhone
- In 2024, Advanced Tools for Efficiently Converting XML/SSA/TTML to SRT
- Capture It All The Top 5 SD Cards for GoPro Hero Footage for 2024
- Expert Advice Choosing Exceptional Videographers
- Orchestrating Images with Musical Echoes
- Quieting Audio Fades in Ableton Live
- What You Should Expect to Make as a Podcaster
- Unveiling the Wonders of Phantom’s Chrono Inversion
- [New] Auditory Archetypes Premier Soundbites in Google’s Playlist
- High-Impact Hairstyle Ideas
- Capture Moments Access the World's Best 12 Livestreams for 2024
- 2024 Approved Comparative Income Freelance Vs. Full-Time Podcaster
- Imagery Inspiration Skillful Grading Techniques
- Discovering YouTube's Finest Storyweavers
- Speed Up PC Games The Ultimate Speed Controller Selection
- Ethical Ambiance Music Streams
- In 2024, Best Value in Small Drone Options
- Kickstart Your Earnings with Periscope Strategies
- Full Spectrum on MorphVOX Technology for Voice Conversion
- [New] Brightness and HD in Harmony A Fit for HDR?
- Craft Your Podcast's Identity with AI Name Generators for 2024
- Enhancing Relaxation While Exploring Podcast Realms
- Blending Photos Into a Kaleidoscopic Visual Symphony
- Boosting Collaboration Essential Zoom Video Alterations for 2024
- A Compreenas Guide for Efficient PIP Integration in Edge Browser for 2024
- How to get the dragon scale and evolution-enabled pokemon On Tecno Camon 20 Pro 5G? | Dr.fone
- 2024 Approved Essential Strategies for High-Quality YouTube Recording
- Navigating the Increase/Decrease Functionality in Audacity for Clearer Sounds
- [New] 2024 Approved EyeVision Recorder Ultimate
- In 2024, How To Stream Anything From Itel P55 5G to Apple TV | Dr.fone
- [Updated] In 2024, How to Leverage IG's Busiest Hours for Your Content
- New In 2024, Sonic Landscapes Amplify Your Visual Storytelling in Films with Filmora
- [New] 2024 Approved Essential No-Cost Game Recording Software Guide
- In 2024, How to Watch Hulu Outside US On Honor 100 Pro | Dr.fone
- New In 2024, Would You Like to Know How to Change the Ratio of the Video or Which Is the Correct Aspect Ratio for Uploading to the Online Platform? Then, Go Through the Article to Get Complete Details About the Video Aspect Ratio
- Remove Google unlock screen
- 9 Best Phone Monitoring Apps for Honor 80 Pro Straight Screen Edition | Dr.fone
- In 2024, 9 Best Phone Monitoring Apps for Samsung Galaxy S24 Ultra | Dr.fone
- [Updated] In 2024, The Art of Documenting Dynamic PPT Presentations
- Full Guide to Catch 100 IV Pokémon Using a Map On Poco C55 | Dr.fone
- [Updated] 2024 Approved Premier Chillout PC Game Hits
- Navigating Video Submission on Facebook From Your Gadgets
- In 2024, Best 3 Itel A60s Emulator for Mac to Run Your Wanted Android Apps | Dr.fone
- 2024 Approved Voice Recording Mastery with iPad Tools
- 2024 Approved Pro Tips for FREE, Fast, Effective TV Show Recording
- [Updated] Premium Video Capture Devices for Windows OS
- 2 Ways to Transfer Text Messages from Motorola Razr 40 Ultra to iPhone 15/14/13/12/11/X/8/ | Dr.fone
- New Do You Know What Is Motion Blur in Fortnite? Read This Article to Find Out How to Apply Motion Blur in Fortnite Efficiently and with Ease
- [Updated] The Blueprint to Buzzing Video Success on Insta
- Do You Want to Discover How to Stabilize a Video? Are You in Search of the Finest Tools to Establish This Task? Step Into This Article to Explore the Exciting Facts About It for 2024
- [New] Live Engagement on FB How to Get Started
- Updated In 2024, Top-Rated Intro Makers for Windows and macOS A Comprehensive Guide
- [New] 2024 Approved Journey Into the Captivating Realm of Animated Content on TikTok
- In 2024, How to Check Distance and Radius on Google Maps For your Realme Narzo 60x 5G | Dr.fone
- Title: The Rise of Immersive Consumer Spaces
- Author: Joseph
- Created at : 2024-05-24 16:05:26
- Updated at : 2024-05-25 16:05:26
- Link: https://extra-tips.techidaily.com/the-rise-of-immersive-consumer-spaces/
- License: This work is licensed under CC BY-NC-SA 4.0.